| Kärcher – Partner of the BP-Ford World Rally Team and the FIA WRC Series
The FIA World Rally Championship 2006 is sponsored by Kärcher, the cleaning specialist from Winnenden, Germany. In all 16 scoring races, Kärcher as official sponsor will be responsible for cleaning the rally cars. Among numerous activities around the races, Kärcher will support the BP-Ford World Rally Team of the two-time World Champion Marcus Grönholm and will also be presented on his Ford Focus RS.
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David Richards, Georg Metz (Kärcher) and Malcom Wilson (on the right) presenting the collaboration between the Kärcher company and the Ford WRC team. |
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Kärcher, having turned top performance for cleanliness and maintenance of value into its credo, feels in good hands with top motorsport of the FIA World Rally Championship.
Before the very eyes of Georg Metz, managing director of Kärcher, Marcus Grönholm with his BP-Ford World Rally Team drove to victory in the first race of the season, the legendary Monte Carlo Rally.
The sponsoring is intended to further increase customer awareness of the Kärcher brand, particular among private end users. The TV broadcast of all events in over 186 countries with millions of viewers for each race offers good conditions to achieve this goal. Especially in Southern and Central Europe the series enjoys growing popularity.
Official sites of the Kärcher partners:
 www.wrc.com
www.ford.co.uk/ie/wrc
Kärcher – „Official Car Cleaning Supplier of the FIA World Rally Championship“
Immediately after the finish, all cars of the participants are cleaned professionally and under high pressure in the Kärcher cleaning tent.
It is not the first time Kärcher has been active in motorsport:
In 2005 and 2004, Kärcher was partner of the Panasonic Toyota Racing Team in the FIA Formula One World Championship. In 2001 and 2000, and in the years 1992 and 1993, the Winnender company supported the German Touring Car Championship. In 1999, Kärcher was involved in the Porsche Pirelli Supercup.
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